WDAF-TV/Fox 4's Kim Byrnes is a big fan of notes to self® Socks! So it's no surprise she interviewed notes to self, LLC Founder Laura Schmidt about her wildly popular socks. Laura tells Kim "it's all about the words," when describing why so many people love the socks, as well as new colors and positive affirmations emblazoned on the socks. Don't forget Laura's goal of putting one million pairs of socks on the public’s feet through sales and philanthropic efforts by Dec. 31, 2014! Check out all the great colors, neon hues and new words!